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13. Oktober 2026London, UK
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Semrush-Toolkits
SEO
SEO Writing Assistant
What permissions does SWA need and why?

What permissions does SWA need and why?

Like many add-ons, the SEO Writing Assistant asks you to grant us access in order for SWA to function properly.

Permissions required by the SEO Writing Assistant (SWA):

  • View and manage documents that the SWA has been installed in;
  • Display and run third-party web content in prompts and sidebars inside Google applications.

These permissions allow the SWA to access the documents where the tool is explicitly activated, analyze the text and give you instant recommendations for content optimization.

In the tool, we use the official Google API, which requires acceptance and adherence to their Terms of Service, and we are compliant with that. Rest assured, we do not share the data with any 3rd parties. 

If you have any specific concerns or feedback about the SEO Writing Assistant add-on, send us an email at swa-feedback@semrush.com

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